Category Archives: Beginners

Articles to help you manage your PPC campaigns on a day to day basis.

Bleep!
Things I Would Scream At Myself Two Years Ago When I Started With Adwords

Screaming at myself for Adwords mistakes

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Seeds.
Wacky Little Things I Learned In Gardening That Help Me Grow My PPC Campaigns.

Adwords Tree Of Success

Sky’s the limit.

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Suspended.
Two Hundred Thousand Reasons Not To Rely On AdWords For All Your Traffic.

iron-throne-google

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Adwords Q & A
How to target gmail users, do less Adwords consulting for more money, get better CTRs on competitor names and more.

You turn the cube, and it twists you.

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Lifted by a feather.
How 3 baby steps boosted our landing page conversion rate from 19% to 39%.

How 3 baby steps boosted our landing page conversion rate to 39%.

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Quality Score Factors
Only historical CTR really matters

Quality Score Factors: Only historical CTR make it soar!

Relevance holds it together, it has to be tight. Historical click-through-rate make it soar and landing page quality is the needle that can burst it in an instant. That’s the quick answer to the following question:

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Impact Of High Quality Score
Same keyword, same landing page, 5 times more conversions.

Quality Scpre Impact? Same keyword, same landing page, 5 times more conversions.

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AdWords Campaigns
My favourite four.

Adwords Campaigns: My favourite four.

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Adwords Tools
3 free awesome AdWords tools you’ve probably never heard 0f.

3 free awesome AdWords tools you've probably never heard of.

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Adwords Ads
14 ad templates guaranteed to boost
your Google AdWords CTRs.

14 ad templates guaranteed to boost your Google AdWords CTRs.
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Small Steps, Big Results
How focusing on one AdWords metric at a time pays off.

PPC Cycle

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Targeting
2 unusual ways to increase
CTR and Quality Score.

2 unusual ways to increase your CTR and quality score. Read full article

Posted in Beginners | 4 Comments

Beginner’s Guide To Quality Score
How To Get, Keep And Start Campaigns With High Quality Scores

Perfect Quality Score - Adwords

Table of content

1. How low quality scores kill your advertising.
2. How to increase quality score with seductive ads.
3. How to keep high quality scores.
4. Starting with high quality scores in the first place.


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Adwords Sales Funnel
The Disco Dance

The Adwords Disco Dance
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Posted in Beginners | 5 Comments